ABOUT TIME WE MET
Completed at Block Branding (2022/23)
Brand Strategy, Brand Identity, Naming, Packaging Design, Website Design Consultation, Art Direction
CREDITS
Creative Team: Mark Braddock (CD), Joseph Dennis, Gabi Fountain, Cameron Cruz, Johanna Borger
Photography: Sophie Pearce (Fragments)
Skincare you can pinkie-swear by.
About Time We Met is an Australian skincare brand that launched with an inaugural range of nine nearly 100% natural products that shared the same, sustainable hero ingredient: Indian Sandalwood. Our team were engaged to identify opportunity within a notoriously competitive global beauty market and craft a brand identity to match.
Irrefutably proven by science and used for over 4,000 years in cosmetics, Ayurveda, and spiritual practices, Indian Sandalwood is honest, reliable, and feel-good. The same traits you’d find in a true friendship, too.
We invited everyone – no matter their skin type, gender, or ethnicity – to celebrate the skin they’re in with a brand that sounded, and acted, like a close friend.
